About the job
Uprise Travel LLC (USA), and Uprise Travel Ltd. (Accra) are seeking a motivated and hardworking professional to fill the role of Marketing Technologies.
A full-time (5 days per week) candidate will be considered.
As a Marketing Technologist, you will play a crucial role in maintaining and enhancing our online presence, ensuring our website is user-friendly and efficient and effectively showcases our tours and services. You will also contribute to various IT-related activities, supporting the overall growth and success of our company.
Salary will be commensurate with experience.
Key responsibilities
1. Update the Uprise Travel Limited website with new tours, content, and features. Ensure the website is updated frequently, functions smoothly, and provides an excellent user experience.
2. Contribute to the website’s appearance, usability, and overall design.
3. Develop and implement SEO strategies to improve website visibility, drive organic traffic, and increase search engine rankings.
4. Conduct keyword research, technical SEO audits, and link building to support SEO efforts.
5. Manage and optimize PPC campaigns to drive conversions, improve ROI, and increase brand awareness.
6. Monitor and analyze SEO and PPC performance metrics, providing insights and recommendations for improvement.
7. Ensure all IT-related activities, including hardware, software, and network infrastructure, function effectively and efficiently.
8. Collaborate with internal teams to identify and resolve technical issues.
9. Support backend website changes, updates, and maintenance.
10. Assist in the implementation and tracking of digital marketing campaigns.
11. Analyze website analytics to inform marketing strategies and optimize website performance.
12. Provide insights and recommendations to improve website conversion rates and user engagement.
13. Collaborate with cross-functional teams, including marketing, sales, and customer support
14. Stay current with the latest web development trends, technologies, and best practices.
15. Other projects as required.
Requirements:
● Bachelor’s degree (HND and DBS) in Computer Science, Information Technology, or a related field.
● 2+ years of experience in web development, IT, or a related field.
● Proficiency in HTML, CSS, JavaScript, and CMS platforms (e.g., WordPress).
● Experience with web analytics tools (e.g., Google Analytics).
● Strong problem-solving skills, attention to detail, and analytical mindset.
● Excellent communication and collaboration skills.
● Reside in the Greater Accra Region with an easy commute to Nungua-Spintex.
Interested candidates should send a CV and application letter to jobs@uprisetravel.com