Seemless Integration, Exceptional Results

SEO/PPC Specialist

GRP Feats

About the job

Company Description

GRP Feats is a growth-focused digital strategy and marketing agency helping businesses achieve measurable results through data-driven campaigns. We specialize in SEO, PPC, content production, AI workflow integration, CRM systems, and professional training. With a portfolio spanning real estate, healthcare, entertainment, and SMEs, we combine strategy, technology, and creativity to deliver milestones that count.

Role Description

This is a contract role for a Search Engine Optimization Specialist. The role is hybrid, located in Accra with some work-from-home flexibility.

  • Plan, execute, and optimize SEO strategies to improve search rankings and drive organic traffic
  • Manage PPC campaigns across Google, Meta, LinkedIn, and other platforms
  • Conduct keyword research, competitor analysis, and on-page/off-page optimization
  • Monitor, analyze, and report on campaign performance with actionable insights
  • Collaborate with the content and creative teams to align campaigns with client goals
  • Stay ahead of digital marketing trends and search engine algorithm updates

Qualifications

  • Proven experience in SEO and PPC campaign management (agency or in-house)
  • Proficiency with digital marketing tools (e.g., Google Ads, Google Analytics, SEMrush, Ahrefs, Moz)
  • Strong analytical and reporting skills with a data-driven approach
  • Solid understanding of keyword research, bidding strategies, and conversion tracking
  • Experience with on-page, off-page, and technical SEO best practices
  • Excellent communication and teamwork skills
  • Bonus: Knowledge of content strategy, AI marketing tools, or CRM platforms

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